Titleist has unveiled the latest iteration of the AVX Golf Ball, refining one of its most popular premium options for players who prioritise a piercing trajectory, very soft feel and lower long game spin. The new AVX builds on everything golfers already love about the model, but with meaningful updates to spin separation, control around the green and overall performance from tee to green. So, what's actually new - and is the Titleist AVX golf ball the right golf ball for your game?
The Titleist AVX sits alongside the Pro V1 and Pro V1x in the brand's premium ball lineup. However, unlike the Titleist Pro V1, which is known for balanced spin and mid flight, AVX is engineered for golfers who prefer:
In simple terms, if you want longer distance off the tee without sacrificing greenside spin, AVX is designed to deliver exactly that balance.
Titleist has made several key improvements to the new AVX golf ball to help golfers generate more control without adding excess spin in the long game.
At the heart of the ball is a new high gradient high speed core, engineered to help golfers hit longer distance tee shots while maintaining a soft feel.
This gradient high speed core works by:
The result is more distance from the tee and irons without the excess spin that can rob carry.
The high flex casing layer and thin high flex casing are designed to optimise spin separation.
That means:
This improved spin separation ensures AVX delivers increased spin where you need it most - around the green - while maintaining efficient long game performance.
One of the biggest upgrades is the new softer urethane cover designed to provide:
Many golfers worry that chasing distance means sacrificing greenside spin. With the new AVX, Titleist has focused on delivering more greenside spin without increasing long game spin.
The softer urethane cover enhances friction with wedges and scoring clubs, resulting in:
The new AVX also features an advanced dipyramid catenary dimple design to promote a stable, consistent flight.
This aerodynamic pattern helps deliver:
For golfers who prefer a lower flight compared to Pro V1 and Pro V1x, AVX remains an excellent choice.
One of the most common questions golfers ask is: Is AVX lower spinning than Pro V1?
Yes. Titleist AVX golf balls are engineered for lower long game spin and a lower flight compared to the Titleist Pro V1. If you generate excess spin with other balls, AVX may help you gain more distance and control.
Absolutely. The new softer cover and high flex casing ensure AVX delivers increased spin in the short game, providing excellent greenside control and stopping power.
You should consider AVX if you:
With its high speed core and optimised construction, the new AVX provides:
Golfers who play regularly will appreciate the consistency and control across multiple rounds.
On long game shots and irons, AVX helps golfers hit a controlled, lower flight with:
If you struggle with ballooning shots, AVX may be the right golf ball for your game.
Around the green, the softer urethane cover promotes:
The balance between low spin in the long game and more spin in the short game is where AVX truly stands out in the premium category.
| Question | Answer |
|---|---|
| What is different about the new AVX golf ball? | It features a new high gradient high speed core, high flex casing layer and softer urethane cover to increase short game spin while maintaining lower long game spin and a piercing trajectory. |
| Is Titleist AVX a premium ball? | Yes. AVX is a multi-layer premium ball positioned alongside Pro V1 and Pro V1x in the Titleist range. |
| Does AVX give more distance? | Yes. AVX is engineered to increase ball speed and reduce excess spin for longer distance, especially off the tee. |
| Does AVX feel softer than Pro V1? | Many golfers find AVX feels softer due to its construction and softer urethane cover. |
If you're looking for:
Then the Titleist AVX golf ball is an excellent choice. For golfers who want more distance off the tee without sacrificing greenside spin, the latest AVX delivers a refined combination of speed, control and soft feel that makes it one of the standout models in the Titleist range.
Explore the full range of Titleist AVX golf balls, compare them with Pro V1 and other Titleist balls, and find the right golf ball for your game. Because when it comes to performance on the course, the right ball makes all the difference.
